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Understand how to measure social media ROI

Understand how to measure social media ROI

Well, you created a business page for Facebook, you patted yourself on the back, kicked up your feet and waited for the flood of new business to come in. How’d that work out for you? Probably not so well. But this doesn’t mean you should give up and turn your back on social media.

A successful BCP has these attributes

A successful BCP has these attributes

Whether you’re a small business owner or managing a medium-sized company, you must have a business continuity plan (BCP) to safeguard your business against disasters. But developing a BCP that’s capable of putting your company back on its feet fast is equally as important as having one in the first place.

Tips to get the most out of your Windows Phone

Tips to get the most out of your Windows Phone

The Windows Phone is Microsoft’s mobile version of Windows, featuring a slick user interface and many winning applications to boot. It’s ideal for those who prefer a functional smartphone at an affordable price. Since its first appearance in 2010, Microsoft has fixed several usability issues to make the Windows Phone an easier to use device than ever.

Powerful imaging with new Apple Photos app

Powerful imaging with new Apple Photos app

Between the enhanced capabilities of the iPhone’s built-in camera, and more affordable pro-grade cameras, we are all taking more photos than we ever used to. No matter whether they’re holiday snaps or just a photo of your lunch, we may no longer store them in leather-bound albums but they still need to go somewhere.

The dos and don’ts of social media networking

The dos and don’ts of social media networking

When it comes to social media, there are unspoken rules that must be followed in the business world. If you break them, it could damage your reputation and turn off customers. On the flip side, there are also strategies that can help you grow your network and build brand awareness.

Android users get WhatsApp voice calling

Android users get WhatsApp voice calling

WhatsApp fans rejoice – the instant messaging giant has finally released a long-awaited update that enables free internet-based calls, powered by the Voice over Internet Protocol (VoIP) platform. At least, it does for Android users – following a slow invite-only release program, the update is now available to all WhatsApp users on Android devices.

How “not virtualizing” is costing you money

How “not virtualizing” is costing you money

You’ve probably had someone tell you before that “virtualization saves money.” But have you ever thought about what this actually means? And do you know just how virtualization does this? The truth is that, in this day and age, choosing not to virtualize can actually hurt your profits.

5 habits that are productivity killers

5 habits that are productivity killers

In today’s world of ever-changing technology, information overload and endless to do lists, it can seem hard to keep up. Wouldn’t it be great if there was a way to just get more done? While there’ll likely always be tasks to accomplish and something to do, there are certainly things you can change to boost productivity.